Benefits of pursuing an MBA with dual specialization MBA degrees have long been popular among graduates, holding immense potential for unlocking better growth prospects and higher pay scales. The latest offering however is an MBA degree with dual specialization, meaning you can now choose to specialize in two subjects in parallel as part of your MBA two-year program. The result? You gain intensive knowledge in two study domains and earn a competitive edge over your counterparts in the job market as you appear more desirable to prospective employers. This blog takes a further dig at the dual specialization MBA benefits for students. Why pursue an MBA with dual specialization? MBA programs offering students the option of dual specialization are a fast-catching trend in both the online and offline learning markets. Here we discuss some of the key benefits that students tend to gain over their counterparts when pursuing this special degree. Detailed below are some of the top MBA dual specialization advantages for students: Better career options Since students are allowed to specialize in more than one domain, it expands their scope of professional growth. The graduates can choose to work in any industry or sector as per their liking and the area of specialization chosen. This allows them to fast-track their career trajectory. Some of the top job roles worth applying for after completing the degree program include: Marketing Manager: They are responsible for the complete promotion of a company’s products and services to both existing and potential customers. Financial Manager: They oversee the overall financial health of the company and manage all its financial operations with the concerned stakeholders. Database Administrator: They ensure that the databases run securely and efficiently within the organization. Market Research Analyst: They collect and analyze data on the brand’s existing and target customers, competitors, and the market, to help the organization make effective business decisions in the future. HR Manager: They are responsible for designing and implementing HR strategies and ensuring clear and transparent communication between the organization and its employees. Higher earning potential Along with professional career growth with a dual specialization MBA, also comes the opportunity to earn higher pay scales. Students are eligible to earn lucrative salaries in top senior roles in an organization. The average annual salary of some of the top job positions offered to graduates with an MBA in dual specialization are mentioned below for your reference: Portfolio Manager – INR 18,80,000 per annum Talent Acquisition Manager – INR 13,31,814 per annum IT Consultant – INR 11,07,603 per annum Logistics Manager – INR 9.9 lakh per annum Supply Chain Analyst – INR 7,17,000 per annum Increased marketability Students completing the dual-specialization MBA degree become more attractive to prospective employers and find it easy to market themselves in the job industry. The industry is forever in need of skilled professionals with the ability to multitask. Candidates who can fit diverse roles with equal efficiency and adaptability are always preferred over those who aren’t that flexible. The MBA degree with dual specialization helps find a solution to the glaring demand-supply gap in the industry. Applicants can proudly claim to possess industry-desirable skills, knowledge sets, and other specific requirements to secure top-paying jobs in the market. Enhanced skill set The dual-specialization MBA for career advancement is designed to prepare students and working executives to assume top leadership positions in organizations. Students learn essential skills such as strategic decision-making, problem-solving, and leadership to effectively take over managerial roles in their companies. Moreover, students stand a chance to gain a comprehensive understanding of business strategies and principles through topics such as quantitative methods in management, global economic environment and policy, business economics, and project management. Adaptability in a dynamic job market The job market is ever-evolving, with the requirements of companies changing to suit their overall objectives. In a dynamic setup like this, the MBA degree with dual specialization enables graduates to adapt to the changing job market needs from time to time by staying in touch with the most relevant skills that are in demand at the time. Additionally, students are better able to distinguish themselves from the crowd and highlight their unique ability to understand different business functions and adjust accordingly. Broader network and learning experience The program helps foster industrial connections between the students and top industry experts. In addition, the course’s alumni network is also brought within easy reach of the current batch of students to learn from their diverse professional backgrounds and gain valued insights into diverse industries. The availability of two specializations within a single course facilitates an enhanced learning experience for the students. Pursue an online MBA with dual specialization from SMU Convinced to try out the unique dual-specialization MBA program with potential benefits for your career growth? Start with signing up for the online MBA degree with dual specialization offered by the renowned Sikkim Manipal University. Available in 100% online mode on the acclaimed Online Manipal platform, the program is offered to students keen on enhancing their leadership and managerial skills and assuming top roles in their respective career paths. If you’re still unsure as to why choose a dual specialization online MBA, the reasons are plenty yet simple. You get to choose from any one useful study area from a wide range of options – Human Resource Management, Operations and Supply Chain Management, Finance, Systems, and Marketing. Choose any two areas that best interest you academically and also align with your future career goals. What’s more? The program is completely online, allowing you sufficient time to manage your work commitments in parallel. The two-year course is divided into 4 semesters spread out over 15-20 hours per week. Some of the core subjects covered in the curriculum include: Marketing Management Business Economics Legal Aspects of Business Human Resource Management Productions and Operations Management Global Economic Environment and Policy Business Strategy Consumer Behavior Market Research Students are offered the choice between Finance, HR, Systems, and Operations & Supply Chain Management in the second year of the course, along with the mandatory Marketing domain. Once they choose the domain they wish to specialize in, they are taught subjects relevant to the specialization in addition to the mandatory Marketing specialization. The program also entails a wide scope of project work, practical training, and hands-on experience projects, enabling students to get a complete real-world experience of the theoretical concepts. This helps the students to get a feel of what it would be like to work in the industry after completing the course. Some of the key skills that students learn as part of the course include: Innovation Project management Data analytics helpful in decision-making for businesses Leadership and managerial skills Effective verbal and written communication Business-building in international markets Organizational behavior Management processes Students aspiring to pursue the dual-specialization MBA degree online from Sikkim Manipal also receive the privilege of availing easy student-financing options such as study loans. This makes the course easily affordable and accessible to all. In addition, certain students meeting specific criteria are entitled to apply for attractive scholarship programs at the university. Students completing the online MBA with dual specialization from Sikkim Manipal University are eligible to apply for job roles like Supply Chain Analyst, Talent Acquisition Manager, Market Research Analyst, Portfolio Manager, and Financial Manager, among others. Also, the online MBA with a dual specialization degree is recognized around the world by governments and the private sector alike. The degree is conferred the same status as any other traditional on-campus degree program offered by Sikkim Manipal’s counterparts. Conclusion With a multitude of benefits ranging from potential career growth opportunities, boost in salary packages, enhanced skill set, and the chance to earn a dual specialization in one single degree, an online MBA from Sikkim Manipal University is your best bet. One of the best advantages of pursuing this course is the wide scope of knowledge that it offers. This multi-domain knowledge is particularly useful to professionals as they gain expertise to cope with an ever-changing job market. For instance, with a specialization in two prominent study areas, such as marketing and finance, students tend to gain a broader perspective of both domains. They can then apply this comprehensive knowledge gained in multiple industries and sectors and stand a chance to earn rewarding pay packages for their expertise. The program is offered in fully online mode, making it an even more convenient and highly preferred choice for students and working executives alike. Moreover, Sikkim Manipal University enjoys a considerable reputation in the e-learning industry, being accredited by NAAC and offering UGC-entitled degree programs. Its course curriculum is approved by the AICTE, making the degree globally recognized and valid for work. Moreover, the university focuses on imparting learning that is relevant to the concerned industry. This makes Sikkim Manipal University’s online MBA with dual specialization course one of the top choices among students.
Top business analytics jobs to look out for Business analytics plays an important role in a company’s growth and development. It helps analyze market data, offers data insights, and enables faster and better decision-making. In recent years, the demand for business analysts has surged due to several factors, including technological advancements, a growing need for data-driven decision-making, and so on. According to projections made by the U.S. Bureau of Labor Statistics (BLS), employment of management analysts, including business analysts, is expected to rise by 10% between 2022 and 2032, substantially faster than the average for all occupations. Thus, the need for business analysts is only going to increase, so it’s wise to arm yourself with the knowledge and tools you need to compete in the competitive employment market. Stay tuned as we discuss the top business analytics jobs, their trends, and how an online MSc in Business Analytics from MAHE can enhance your career. Top Business Analytics Jobs Here is a list of the top high-demand business analytics roles, including their roles, skills, and typical career paths. Business Analyst Role: A business analyst’s role includes improving a company’s processes, products, and services. Through their analytical skills, they find areas where the business needs more improvements and enhance business efficiency, productivity, and revenue. Skills: Business analysts should be proficient in both soft and technical skills. If you are looking for a job as a business analyst, you must have strong analytical skills, knowledge of SQL, proficiency in data visualization tools, including Tableau, and strong communication skills. Career Path: For an entry-level business analyst position, you require a minimum of a bachelor’s degree in a related field. After that, you can switch to a junior analyst, advancing to senior business analyst, project manager, and business consultant. Data Analyst Role: Data analysis is an essential process for any organization. As a data analyst, your role is to identify trends and patterns in historical information, analyze data, and make the decision-making process easier, faster, and more accurate. Skills: A data analyst must be proficient in data analytical tools such as R, Python, Excel, and more. They must also have strong analytical, communication, and problem-solving skills and a solid understanding of statistical techniques. Career Path: Start as a junior or associate data analyst, and with experience and knowledge, you can advance to senior data analytics roles, including data scientist, financial analyst, and so on. Business Intelligence (BI) Analyst Role: A business intelligence (BI) analyst is essential to an organization’s ability to make well-informed decisions. They gather, examine, and analyze data, turning unprocessed information into insightful knowledge that influences a business’s tactics and financial performance. Skills: To become an efficient BI analyst, you should be proficient in SQL, data warehousing ideas, and BI tools (e.g., Tableau and Power BI). Strong analytical skills and attention to detail are also crucial. Career Path: Get a bachelor’s degree in a related field, and then start your career as a junior BI analyst. With experience, knowledge, and certifications, you can advance to senior BI analyst and manager roles or director-level positions in business intelligence. Analytics Consultant Role: Analytics consultants translate complex data into usable insights and assist their firm or clients in making data-driven decisions. They use statistical tools and techniques to interpret complex data sets and deliver clear, data-driven solutions tailored to business needs. Skills: You must possess data management, consulting, and technical proficiency skills, as well as strong analytical and critical thinking skills. You must also be able to communicate complex data findings easily and efficiently. Career Path: In consulting firms, you can go from junior consultant to senior consultant, principal consultant, manager, and then partner. Product Analyst Role: A product analyst helps guide market strategies and improve product development by delivering data-driven insights and using them to improve product performance. Their role also includes conducting product and user research, shaping product strategy, and collaborating with cross-functional teams to ensure efficiency. Skills: Excellent analytical and problem-solving abilities, the ability to conduct product analysis and research, familiarity with product lifecycle management, business acumen, and proficiency with data analysis tools are required. Career Path: After working as a product analyst for a while, you can advance to become a senior product analyst and eventually work in strategy or product management roles. Marketing Analyst Role: A marketing analyst’s role includes monitoring advertising expenditures, studying customer behavior, examining market trends and prospects, tracking results, and identifying areas where the business might expand. Skills: You must be proficient in statistical methods, data analysis, and marketing analytics technologies. It’s also critical to have a solid understanding of advertising data and marketing principles. Career Path: This role can lead to senior marketing analyst positions and then to roles such as marketing manager or director of marketing analytics. Financial Analyst Role: A financial analyst is a professional who assists people and companies in making wise investment decisions and gives well-informed advice to firms or individual investors. The analyst also evaluates historical financial information, recognizes market patterns, and investigates possible investments. Skills: An aspiring financial analyst must possess an excellent knack for analysis and problem-solving, proficiency in financial modeling and analysis, powerful presenting and communication abilities, and proficiency in Python, R, Excel, and SQL. Career Path: A financial analyst’s career path includes gradually taking on more challenging tasks and ultimately advancing to executive roles such as senior financial analyst, financial manager, director, and CFO. Quantitative Analyst Role: Using quantitative techniques such as statistical and mathematical methods, quantitative analysts assist businesses in making wise financial and commercial decisions. Their role includes determining lucrative investment opportunities and controlling risk. Skills: Strong aptitude for analysis and problem-solving, experience in quantitative or mathematical domains, such as engineering, physics, or mathematics, and knowledge of programming languages like R and Python are required. Career Path: Quants often advance to senior quantitative analyst roles and then become quantitative finance managers or risk managers. Expected business analytics trends Staying ahead of the trends is crucial for those looking for the best careers in business analytics. It is also crucial for businesses looking to maintain a competitive edge and leverage data effectively. Thus, let’s explore some upcoming trends in business analytics. Modern business analytics is driven by artificial intelligence (AI) and machine learning (ML). These technologies make it possible for businesses to anticipate future trends, automate decision-making procedures, and glean deeper insights from data. There is an increasing need for real-time data analysis. Organizations are looking for speedier insights to make choices quickly. Technological developments in streaming analytics and memory-based computing will allow companies to evaluate data as it is generated, giving them instant feedback and improving operational effectiveness. There will be a shift toward providing even non-technical employees with access to data and analytics technologies. By offering user-friendly analytics systems and encouraging a data-driven culture, businesses will concentrate on empowering more team members to make data-driven decisions. There will also be greater emphasis on ethical concerns and the appropriate application of AI in analytics. Businesses will place a high priority on accountability, fairness, and transparency in their analytics processes to guarantee that AI technologies are applied morally and impartially. Online MSc Business Analytics Program If you’re looking to brighten up your career in business analytics, an online MSc in Business Analytics can offer you a bright future. The online MSc in Business Analytics from Manipal Academy of Higher Education (MAHE) is designed for professionals seeking to advance their expertise in data-driven decision-making and analytics. You may find it desirable due to these reasons: Comprehensive Curriculum: The program covers the necessary basic and advanced topics, including data mining, predictive modeling, machine learning, data visualization, and more. Flexible Learning: If you’re opting for an online MSc in Business Analytics, you can enjoy flexible learning at your own pace, balancing work and personal commitments. It’s a great option for working individuals. Practical Exposure: The course exposes students to the latest analytics software and tools and comprises tasks, projects, and case studies that let students apply their academic understanding to actual business situations. Certification & Accreditation: The program offers a recognized degree upon completion and is tailored to satisfy industry and academic standards. Additionally, all of MAHE’s courses are recognized and accredited by national academic associations like NIRF, NAAC, and AICTE. Overall, the online MSc in Business Analytics from MAHE offers a structured and flexible way for professionals to gain advanced analytics skills and advance their careers in a data-driven world. Conclusion Business analytics is a valuable career that enjoys strong demand in the job market; the field offers impactful jobs, career advancement, and competitive compensation. Professionals in business analytics are in high demand as more companies look to use data to improve operations and gain a competitive edge. As business analytics grows, companies of all sizes are looking to hire qualified individuals with the right set of data literacy skills. There are many business analytics career opportunities available today. We’ve already mentioned the top business analytics jobs for you to consider. So, take the opportunity, enroll in the MAHE online MSc Business Analytics program, and land a rewarding career in your desired field.
How Online Manipal can fuel your entrepreneurial dreams Hello, aspiring business mavens! In today’s ever-evolving business environment, the good news is that you don’t need to go to a university to improve your knowledge and build connections. In our increasingly digital era, the accessibility and flexibility of online education have broken down the traditional barriers to knowledge. As an entrepreneur, you’re no stranger to the art of capitalizing on opportunities. However, in your quest to innovate, disrupt markets, and build a successful enterprise, do you sometimes feel like you’re missing a piece of the puzzle? Enter the world of online degrees. They’re not just for corporate ladder-climbers anymore. Today’s entrepreneurs are turning to online education as a valuable resource to enhance their skills, broaden their understanding, and spark creativity without compromising on their enterprising endeavors. With a wealth of courses in business management, digital marketing, data analysis, and beyond, online degrees can be the key to unlocking an entrepreneur’s full potential. By providing access to a wide range of online courses from premium universities, Online Manipal can play a valuable role in the life of entrepreneurs. So, whether you’re an aspiring entrepreneur with a million-dollar idea but not quite sure where to start, or a seasoned business owner looking to inject some fresh knowledge into your venture, here’s why you should join us on this enlightening journey. Learn remotely As an entrepreneur, you will have multiple commitments and attending university to get a degree is not even an option. This is where Online Manipal comes to the rescue. Degrees available on Online Manipal are flexible and help you progress at your own pace. Irrespective of your geographic location, you can learn from wherever you are and earn a valuable degree. Turn your weaknesses to strengths As an entrepreneur, you are required to possess versatile skills and knowledge to understand every aspect of your business. You might have some weak areas that affect your business in ways you may not even realize. It is important to build the essential knowledge you need to run your business successfully. An online degree in your chosen field allows you to gain the necessary knowledge you require and help you improve your business. With Online Manipal, you can get access to extensive e-libraries consisting of over 2,00,000+ e-books. Gain valuable skills Becoming a successful entrepreneur might be natural for some, others need to ace some key skills to lead a successful business. Successful entrepreneurs must possess both hard skills and soft skills. Here are some key skills that entrepreneurs must have. Business management skills: Entrepreneurs must ensure their business goals are met, for which they require business management skills. They must be able to operate across departments and ensure each department contributes to business growth and development. Communication skills: Effective communication is a must have for every entrepreneur. When you communicate well about your business, you should be able to convince your clients and customers to buy your product. Negotiation: Whether it’s securing deals with vendors, negotiating contracts, or resolving conflicts within the team, effective negotiation skills are a must for any entrepreneur. Leadership skills: As the driving force behind your businesses, entrepreneurs must be effective leaders. This includes being able to inspire and motivate a team, manage resources efficiently, and make strategic decisions that move the business forward. Networking: Building relationships with other entrepreneurs, potential investors, customers, and other stakeholders is a key part of entrepreneurship. Strong networking skills can open doors to new opportunities and partnerships. Pursuing an online degree helps you gain these key skills that create the pathway for a successful business. You may like to know the power of innovation in entrepreneurship. Find potential clients Meeting new people is essential in every entrepreneur’s life. You need to constantly connect with people to gather potential clients and customers who will contribute to your business and recommend your brand to their contacts. Building a solid contact base is essential for every entrepreneur, and with Online Manipal, you can network and connect with peers, faculty, industry leaders, and experts. As an entrepreneur, you can build valuable connections that may come in handy when you are looking to expand your business. You can expand your professional network, get industry insights, and access the alumni network- all of which will benefit the growth of your business. Hire valuable people While connecting with peers, you may find a person you want to hire for your business. You can lookout for newcomers who are looking for job opportunities to enter the market. With the growing popularity of startups, you may get several interests to join your organization. Since your peers are from diverse backgrounds and industries, you will have a pool of options to choose from. Study at an affordable price Some entrepreneurs might find it hard to manage funds at times and spending a lot of money on a degree might not be always possible. But why worry when you can access online degrees? Online courses cost a fraction of what it would cost to get a regular on-campus degree. You can learn key skills and improve your knowledge at a valuable price. Moreover, Online Manipal offers easy financing options and a wide range of scholarships, that will help you reduce your financial burden. Read more: Top scholarships offered by Online Manipal Why entrepreneurs must do online MBA Online MBA programs are specially designed to suit the schedules of working professionals or entrepreneurs, who cannot devote too much time into academics. Pursuing an online MBA allows entrepreneurs to study at their own flexibility and convenience, expand their domain knowledge, gain key business skills, build valuable networks, and earn a degree at an affordable price. Online MBA helps them keep up with the latest trends, skills, and strategies to build and grow their business successfully. Completing an MBA can give entrepreneurs a significant confidence boost. It can also add to their credibility when dealing with investors, partners, and clients, showing that they have a thorough understanding of business management principles. Find out the real value of MBA for entrepreneurs Top programs for entrepreneurs on Online Manipal If you are an aspiring entrepreneur or already running your business, here are some of the online programs you can pursue to enhance your business skills. Bachelor of Business Administration (BBA) A Bachelor of Business Administration (BBA) degree can be an excellent foundation for aspiring entrepreneurs. It provides a broad understanding of business principles and practices, equipping students with the necessary skills to start and manage a business successfully. Read more: How a BBA degree helps in entrepreneurship Master of Business Administration (MBA) An MBA degree can be the perfect pick for an entrepreneur because you will learn various aspects such as marketing, sales, management and accounting. You can choose to pursue an MBA degree with any specialization of your choice, that will help you run your business better. MBA in Marketing, MBA in Finance, MBA in Entrepreneurship are some of the programs you can choose. Data Science & Business Analytics If you are running a business largely driven by tech, then you can pursue an online degree or certificate course in data science or business analytics. You will learn the skills to analyze large volumes of data and make informed business decisions. You will learn how to leverage data modelling tools in ways that will benefit your business. PGCP in Entrepreneurship & Innovation Manipal Academy of Higher Education (MAHE) has introduced a one-year certificate program in entrepreneurship. It is designed to help budding entrepreneurs, startup leaders and new generation in family business to understand the practical aspects of entrepreneurship in India. Industry leader with long years of experience are the instructors of the PGCP in Entrepreneurship & Innovation. This program is delivered through a combination of live synchronous classes, case studies, practical business insights and mentorship from industry experts. As part of the program, learners will gain exclusive access to an integrated startup ecosystem from MILES (Manipal Centre for Innovation Leadership and Entrepreneurship), including Manipal Tech & Bio incubators, guidance on product development, go-to-market strategy, preparation of pitch documentation and approach to grants and funding strategies. Get to know all details of PGCP in Entrepreneurship & Innovation. Conclusion The revolution of online education has thrown open a world of opportunities for entrepreneurs of today. So, whether you’re a budding entrepreneur preparing to launch your dream, or a seasoned business owner seeking to refresh your knowledge and skills, online degrees can be a powerful resource. Stay curious, stay dedicated, and keep learning. Here’s to your entrepreneurial success!
The impact of business storytelling in the digital world In this technology-driven world of today, where there is an abundance of data created every day and with short attention spans, well-crafted narratives cut through the chaos. Wondering what we are talking about? Storytelling! It is a great tool to create an emotional connection between a company, its products, and its customers. Although brand storytelling has existed for a while, its popularity rapidly increases as digital marketing grows exponentially. Narratives have the power to persuade, educate, and inspire. No amount of information or numbers will ever be able to engage, inspire, or connect you with your audience like using good storytelling strategies can. In this blog, we will delve deep into business storytelling, the importance of storytelling in business, its strategies, and more. What is business storytelling? Stories have a lasting impact and can astonish and motivate us. Business storytelling is no exception, as brands create stories to share their values, messages, and vision through engaging narratives. By emotionally engaging the audience, such apt storytelling gives the brand a distinct advantage over competitors. Elements of storytelling A business narrative’s essential components are as follows: Narrative The narrative is the overall structure of the story, consisting of the beginning, middle, and end. In a business setting, the narrative could be the company’s journey, customer experiences, or a product’s evolution. Characters This is an important part of business storytelling. The characters can be both protagonists and antagonists. In a business setting, the protagonist could be the company itself, its founders, employees, or customers. Meanwhile, the antagonist could be the challenges or threats faced, like competition, internal obstacles, and so on. Plot This is the story’s journey, with all of the obstacles, victories, and setbacks encountered along the way. The plot portrays your marketing plan in full—the part you play in your customer’s life, how your product will help them along their journey, and how you will tell them about your offerings. Conflict The main issue or difficulty that pushes the narrative is conflict. In the business world, conflict can be client complaints, market barriers, rising ingredient prices, or a crisis. Resolution The result of the conflict is resolution. It demonstrates how the main character overcomes an obstacle or solves a problem. This section of the narrative emphasizes the advantages, solutions, or positive changes brought about by the actions made. Visual and Language The use of appropriate language (tone and style) and visuals (pictures, videos, and infographics) improves the storytelling experience. Effective visuals and language support the narrative, making it more engaging and easier to understand. Evolution of storytelling The use of technology has changed the way we interact with others. From prehistoric cave paintings to modern blogs, the art of storytelling has also changed throughout time. The origins of storytelling can be traced back to the oral tradition, in which stories about mythology, history, and culture were passed down orally. Later, the invention of the printing press in the 15th century revolutionized storytelling. Businesses began using writing materials such as pamphlets and brochures to tell their stories and engage customers. The development of mass media in the 20th century—radio, television, and print—transformed business storytelling by emphasizing emotional appeals and narratives to draw in and keep consumers. Businesses also started creating memorable campaigns and taglines to establish brand identification. The late 20th and early 21st centuries have witnessed a tremendous revolution in business storytelling. Businesses have found a new way to connect and engage with prospective customers through websites, Facebook, Twitter, and Instagram. Today, businesses are focusing on creating valuable content through blogs, eBooks, and webinars. Data analytics and personalization allow businesses to tailor their stories, and emerging technologies like VR and AR offer immersive experiences, engaging customers on a deeper level. Why digital storytelling? Due to its wide reach, digital storytelling has become a global phenomenon. Everyone, from small to huge enterprises, uses storytelling to communicate and connect with customers. It’s an excellent way to convey ideas and share experiences in a business setting. Let’s examine the importance of storytelling in business through these benefits: Captivating and engaging Businesses can craft narratives that connect with their target audience by using storytelling. Brands can connect emotionally with consumers by creating relatable characters, displaying real-life stories, or portraying personal experiences. Thanks to this relatable connection, customers are more likely to interact with the brand, which improves brand recall and leaves a lasting impression. More memorable than data Simple facts or numbers are not as memorable as stories. The narrative structure helps customers better retain important details and messages. The combination of emotional engagement, interactive elements, compelling narratives, and multisensory experiences makes digital stories particularly memorable. Audiences are better able to comprehend and remember challenging ideas or concepts, memorable characters, or jingles and remember the brand associated with them easily. Gives a competitive edge Digital storytelling enables firms to stand out by using distinctive narratives to differentiate their brands. This increases consumer awareness of the brand and helps cut through the barrage of generic advertising. It offers a forum for artistic expression, enabling brands to communicate their message uniquely and originally. Long-term impact Digital storytelling helps a brand and its audience form a closer relationship. Storytelling connects with the audience on a human level, fostering long-term commitment compared to traditional marketing, which only focuses on quick sales. Helps reach a large audience Stories with a strong hook have a great chance of going viral on social media and other platforms, spreading the brand’s message far and wide. This organic spread has the potential to greatly increase the story’s impact. Traditional marketing techniques often focus on straightforward promotion and direct calls to action, which can sometimes come across as impersonal or repetitive. Digital storytelling, with its ability to create emotional connections and foster engagement, offers a more dynamic and impactful approach to capturing and maintaining audience interest. Storytelling across digital platforms From visual content to podcasts, storytelling in digital marketing has evolved drastically. The emergence of social media, blogs, and online publications has woven an extensive network that allows storytellers to engage customers across digital platforms. Social Media By 2028, there will likely be over six billion social media users worldwide, up from more than five billion in 2024. Moreover, Facebook, Instagram, and WhatsApp are owned by Meta Platforms, a business that generated over 134 billion dollars in revenue last year. Given the above statistics, we cannot deny the fact that these digital platforms are best for conveying your brand message to a wide audience. Website and blogs In the digital sphere, websites and blogs are essential resources for storytelling. They provide marketers with flexible venues to build and share stories that connect with their target audience. Youtube Thanks to its many features and forms, which may effectively engage audiences through both visual and audible methods, YouTube is a tremendous medium for storytelling. Businesses now utilize YouTube Shorts for brief, eye-catching videos with concise, on-point content to reach a wide audience. Podcast With audio content, podcasts provide a flexible and interesting means of sharing knowledge, narrating tales, and establishing connections with listeners. Furthermore, having someone speak directly to the audience might create a deep emotional bond. Thus, to deliver engaging and memorable storytelling, businesses can leverage the power of podcasts. Influencer collaborations Collaborating with influencers who share your brand’s values can help your stories reach a wider audience. Select collaborators who can authentically and captivatingly communicate your narrative and who will connect with your target audience. These influencers can give your story a voice, offer a new viewpoint, and boost credibility. How business storytelling helps online MBA graduates Business storytelling is a powerful tool for MBA graduates. Mastering business storytelling enhances your ability to connect, influence, and lead effectively. Let’s look at how business storytelling helps MBA graduates advance their careers. Enhances communication skills Through storytelling, you can convey complex ideas simply and engagingly. This makes it easier for others to understand and remember the key points, enhancing your communication skills. Build personal brand If you want to build your brand, business storytelling can help you stand out. This is because sharing personal narratives makes interactions more authentic, which helps build trust and rapport with potential employers, clients, and colleagues. Provide networking opportunities In professional settings, stories offer a natural approach to starting discussions and fostering relationships. Furthermore, personal narratives add depth to networking. MBA graduates can build stronger bonds with people when they open up about their goals and experiences. Helps in decision-making Storytelling is a compelling and practical technique for expressing and communicating strategic vision and goals. Graduating students can more effectively plan and build strategies for a variety of business difficulties by utilizing stories to picture possible future scenarios. Enroll in MAHE’s online MBA program with the specialization of your choice to master storytelling skills and excel in your career! Conclusion Brands such as Dove, Uber, Airbnb, and others have created passionate, brand-loyal, and even brand-advocating customers by mastering the art of storytelling and transforming boring information into captivating, trust-building adventures. Storytelling, from prehistoric oral traditions to the modern digital environments we live in, has always been vital to the human experience. It has inspired our imaginations, shaped our societies, and preserved our history. With new trends and technology providing fresh approaches to captivate and engage audiences, the future of storytelling in business is dynamic and bright. Businesses may maintain effective audience engagement and forge deeper, more meaningful connections in the future by embracing these advancements and emphasizing immersive, personalized, and real storytelling.
Types of resumes for data science aspirants Employment growth for data scientists is predicted to be 35% between 2022 and 2032, which is much faster than the average for all occupations. Moreover, an average of 17,700 jobs annually for data scientists are projected over the next ten years. However, to help you grab a lucrative job opportunity in data science, you need a well-defined resume that can help distinguish you from other candidates. But it might be tough to decide which resume format is best with so many options available. Let’s dive into data science resume types and highlight data science CV formats. What are the different types of resumes? There are several data science resume types, each designed to highlight different aspects of your skills and experience. 1. Chronological resume When you have a chronological resume, the most recent job history is listed first. Recruiters or hiring managers prefer this resume format because it offers a clear view of your career, highlighting both growth and dedication. The structure of a chronological resume includes the following: Header: Grab the recruiter’s attention by mentioning your name, number, address, e-mail ID, and LinkedIn profile. Career overview: Provide a summary of your experience and demonstrate your expertise. Work experience: Highlight your work experience with the latest one on the top. Education: Similar to work experience, mention your most recent degree in the beginning. Additional sections: Add the skills, certifications, rewards, or volunteering projects to enhance your chances of landing a job. 2. Functional resume If you have had gaps in employment but have consistently been upgrading your skills, or if you have limited job experience, a functional resume may be the right fit for you. This format places a strong focus on your skills and qualifications, making it ideal for new grads, freelancers, or consultants with different project experiences. Here is an overview of what should be included in a functional resume: Header: This is the same as for a chronological resume and includes the candidate’s name along with their contact information. Objective: Start this off with a short statement that summarizes your career goals; describe how you would like to be utilized within the function you are applying for. Summary of skills: This comprises the meat of a functional resume. Emphasize your major skills and qualifications under this heading, as this will underline your knowledge and what you will bring to the job. Work experience: Relevant work experience should be mentioned. Highlight only those positions that will demonstrate your level of skill and achievements. Education: Mention your educational qualifications, starting with the highest earned. Other skills: As with a chronological resume, include other skills, abilities, or projects that may demonstrate your level of ability more completely. 3. Combination resume It incorporates elements of both functional and chronological formats. It offers a balanced emphasis on both your work experience and your acquired skills. This format favors people who have diverse work experiences and those who wish to start a new career. This also helps in explaining gaps in employment. The following is a brief outline for a combination resume: Header: Identify yourself with your name and contact information. Summary: Fast glance into the professional life, focusing on major accomplishments and career pursuits. Work experience: Describe previous work experience by outlining positions held in the past and emphasizing responsibility, contribution, and impact made on previous employers. Skills: Mention the top hard/soft skills to show relevance against the industry/role type that you are targeting. Education: List your qualifications, starting with the highest. Other sections: This is where other relevant areas are brought out, including certifications, projects, and volunteer work, which really makes a resume very catchy and full of content. 4. Infographic resume This format adds graphical elements, charts, and other visual effects to the traditional resume approach in a way that brings flavor from your personality to life on the page. Infographic resumes work well when trying to make a memorable impression in an interview, for a website, on social media, or email applications. They must have sections like a job summary, skills, experience, and education. Keep the design simple and clean, and use black-and-white icons and images for ease of printing and clarity in general. Do this if you are a creative professional working on the showcasing of your own design acumen. Bring forth a visually striking CV that will help you stand out from the competition. 5. Targeted resume A targeted resume is one that has been tailored to meet the requirements of a particular job. This approach is most effective for people who are career-focused, applying for very competitive positions, or even seeking advancement in a particular field. The benefits associated with using a targeted resume are: The resume is finely tuned for the requirements of the data science job desired, which appeals to hiring managers. Clearly show your alignment for the role to maximize the opportunity of securing a data science interview. Resumes for data science professionals Data science professionals’ resumes can vary based on their level of experience. Let’s explore the resume for different stages of the data science career in detail. Entry-level data scientist/Recent graduate Your resume should emphasize your passion for data science, your core competencies, and your ability to contribute to the position. Both technical and soft skills are important, so don’t forget to highlight those skills. Make sure to include your educational background and any relevant projects, internships, work experiences, or certifications that demonstrate your skills. Mid-level data scientist Highlight your experience, key achievements, and areas of expertise. Mention the technical skills you have mastered, such as big-data technology and more sophisticated machine learning tools. Provide a detailed description of your work experience by emphasizing projects where you had significant contributions. Add the projects you worked on, highlighting the technologies utilized, difficulties encountered, and results obtained. Make sure to list your degrees or additional certifications related to the field. Senior-level data scientist/data science manager This resume is for an advanced job role where you need to emphasize your leadership qualities, strategic impact, and expertise in data science. Demonstrate leadership, strategic thinking, team management, advanced technical skills, and significant contributions to the business through mentoring and influencing strategic initiatives. Describe large-scale or high-impact projects you’ve led. List your degrees and include any executive-level or specialized certifications that demonstrate advanced expertise. Mention any publications, patents, or industry recognition. Highlight any contributions to the field, such as open-source projects or keynote speaking engagements. Key elements to highlight in a data science resume It is important to tailor the resume and add all the necessary information to create a lasting impression on the recruiter. We have curated a list of key elements that must be highlighted in a data science resume. Professional summary/objective: If you are a professional, write a brief statement about your background, achievements, and expertise, but if you are a fresh graduate or diploma holder, show your interest and potential for contribution. Technical skills: Mention the relevant technical skills in programming, machine learning frameworks, big data technologies, and data visualization tools. Add some soft skills that are growing wider, such as creative thinking and communication. Experience: Describe your responsibilities, achievements, and key projects. This constitutes problem statements, strategies, resolutions, tools, and methodologies used. Education: State your qualifications in chronological order, citing relevant coursework and certifications. Achievements and awards: Mention all the awards received, publications, research papers, or any other important contribution to one’s field. Conclusion As a first step towards a data science career, you can enroll in a data science program. At Online Manipal, the prestigious Manipal Academy of Higher Education (MAHE) offers online MSc in Data Science. Designed by expert faculty, the comprehensive curriculum of the program helps learners acquire advanced skills and knowledge in data science. Online Manipal also provides 100% placement assistance which includes resume building. The best resumes for data science aspirants are those that reflect their skills, experience, knowledge, and enthusiasm for the role in a clear and precise way. The above-mentioned types of resumes can help you create a compelling resume, effectively present your qualifications, and stand out in the competitive field of data science.
Why choose BA after 12th arts? Completing class 12 is a significant milestone and also a crucial turning point in the life of any student. It is the time when you need to make a very important decision for your career – what subject to choose for your undergraduate degree? The decision can sometimes be difficult, considering plenty of choices before students these days and also their correlation to the career that students aspire to pursue. Bachelor of Arts (BA) is one of the most popular choices among many students at the undergraduate level, particularly those who chose Humanities in class 12. This blog explains the multitude of benefits of BA after the 12th arts stream. Why pursue a BA degree? BA is the popular acronym for Bachelor of Arts and is among the widely preferred courses for undergraduate students. The average duration of the degree is around 3 years, with some exceptions depending on the university or the specialization chosen. BA courses are available in multiple specializations to suit the varied academic interests of students and their desired career aspirations. The program can also be pursued online in both part-time and full-time modes and the degree earned is at par with that obtained offline in the conventional campus-learning way. Most students opting for Arts or Humanities in class 12 take up BA courses as the next natural course of action at the university level. Some of the top reasons why to choose BA after 12th are defined below: Natural choice: A Bachelor of Arts seems to be the most natural course choice for students who studied Arts in class 12 as well. A BA degree is the perfect next step in this case, as students continue to gain advanced knowledge in subjects that are generally common at both learning levels. They can opt to specialize in a particular subject of their interest as part of the BA degree program and enhance their knowledge base in it. Since they may have already studied the basics in class 12, learning gets easier and is also more helpful at the next stage of their education. Career prospects: Since BA graduates gain comprehensive knowledge and learning in varied domains, they are generally better suited to work in diverse career roles. These include jobs both in the government and private sectors. They can work in any job best suited to their academic interests and professional aspirations. Soft skills: BA courses equip students with a host of soft skills that are essential to their overall personality development and also helpful in various job roles. A few examples include critical thinking, analytical ability, and effective written and verbal communication. With this skill set, graduates can look forward to growth in their respective career domains. Broad range of specializations This is among the top advantages of a BA after 12th Arts. The degree opens up a host of specialization options for students, which they can choose according to their academic background, interests, or career objectives. Listed below are some of the top specialization choices that the BA course offers to students: English Sociology Political Science Psychology Economics History Journalism Hindi Geography Fine Arts There may be many more depending on the university where the course is being pursued, but these are some of the top ones. Development of essential skills One of the many BA course benefits after the 12th class is the multitude of skills that students are equipped with during the course duration. Many of these skills are highly desirable in various industries and can be extremely helpful to students in their job search upon graduation. Here are some of the top-required skills in job industries that BA students get to learn as part of the program: Effective written and verbal communication Better time management and deadline completion Business administration and applying theoretical knowledge to real-world business environment Innovative problem-solving ability Managing teams, gathering feedback, and working on human talent retention through motivation Critical analytical abilities Efficient leadership and guidance to the team to work toward the achievement of common goals Social work and aligning company objectives to a common social cause as part of Corporate Social Responsibility (CSR) Career options after BA Graduates with a BA in any of the specializations mentioned in the earlier section of this blog are eligible to work in varied sectors and industries, as per the domain they specialize in, their skills, interests, and career goals. Shared below are some of the top career roles that BA students can work in after completing their course: Social worker: Students pursuing a BA in Social Work can start their careers as Social Workers to serve society and navigate through some common social issues that face individuals and organizations alike. Social Workers intend to meet the basic requirements of people as a whole by improving their overall well-being – physical, mental, emotional, and psychological. Average annual salary (approx): INR 8 lakh per annum Website content writer: They specialize in strategizing and creating content for various websites on the Internet. Content is written with the intent of appealing to a specific target audience, providing them with complete information, as desired, and encouraging them to take an intended action. Content writers also aim to produce SEO-favorable content to help improve the rankings of the website that they are writing for on top search engines. Average annual salary (approx): INR 6,70,995 per annum Journalists: They conduct research and report events and news as and when they happen to the masses through various media channels – print, broadcast, and digital. A journalist plays a critical role in the country, serving as the prime mediator between the government and the general public. They are highly responsible for ensuring the accuracy, relevance, and ethical nature of the news. Average annual salary (approx): INR 6,70,572 per annum Graphic designer: These professionals implement the fundamental principles and practices of graphic design to create visual content for conveying specific ideas or messages to an audience. Graphic designers can choose to work either as part of an organization or practice independently. They use specific software programs such as Adobe Illustrator to create designs and communicate ideas or messages. Average annual salary (approx): INR 600,000 per annum Psychologists: They are involved in deeply studying the state of mind of humans and interpreting why they behave the way they do. Their work often revolves around research, assessment, evaluation, and perception of human behavior, mindset, social processes, and the interaction of individuals with their social environments. Average annual salary (approx): INR 4 lakh per annum Conclusion With immense career scope after graduation and diversified skills to apply in various sectors and industries, choosing a BA after 12th Arts is the most ideal choice for several students. The best part about the three-year undergraduate degree is that it allows students a host of specializations to choose from. Students are free to opt for a subject of their interest and which best aligns with their long-term career goals. BA courses can now be pursued online as well, offering the convenience of studying at home or any other place of your preference. Sikkim Manipal University offers a 36-month (3 years) online BA course with a combination of English, Political Science, and Sociology. The course is designed for students interested in expanding their knowledge base in multiple domains for career excellence. Online BA by Sikkim Manipal University is offered on the Online Manipal platform.
Role of MBA in Business Analytics in Business Management Business analytics forms the most basic part of the corporate world. It allows firms to fine-tune their operations by pinpointing inefficiencies and highlighting areas for improvement. Other than boosting performance, it gives a business a competitive edge, thus improving a company’s bottom line. The global analytics and business intelligence software market is going to increase exponentially, reaching an expected size of over $18 billion by 2026. Let us further discuss the role and impact of business analytics today and the benefits of pursuing an MBA in the field. What is Business Analytics? Business analytics refers to the methods and approaches that companies employ to evaluate their level of performance. It involves using data, statistical analysis, and modeling techniques to better understand and improve the performance of the organization. This makes it possible to gather, process, and analyze data to find insights that could have an impact on decision-making, strategy formulation, and operational improvements. Among the techniques used in business analytics to obtain useful insights are: Data collection: Gathering data from diverse sources such as reports, market research, and customer interactions. Data processing: Organizing and filtering data to ensure consistency and accuracy. Statistical analysis: Examining data to identify trends, patterns, and relationships using statistical methods. Predictive modeling: Utilizing historical data to build models that forecast future trends and behaviors. Data visualization: Presenting insights through dashboards, graphs, and charts to make complex information more accessible and actionable. Significance of business analytics in today’s environment After learning about business analytics and its key components, it’s time to understand its significance today. Data-driven decision-making: Business analytics help organizations in analyzing data and providing insights needed to make informed decisions. This makes your decisions smarter and quicker resulting in improved efficiency and performance. Competitive advantage: Analyzing data and trends gives organizations a competitive edge. This helps them minimize risk, innovate, identify new opportunities, and optimize the process. Operational efficiency: Business analytics gives you the knowledge of what is and isn’t working for your company. The things that don’t seem to be likely to improve or are ineffective can be eliminated. You may then determine what makes your company grow and allocate more resources to sustaining or enhancing it. This results in enhanced efficiency, cost reductions, and profit growth. Customer insights: With BA, businesses can more successfully tailor their services and products as they have a better understanding of customer preferences, habits, and feedback. Also, BA improves campaign performance and return on investment (ROI) by enabling more accurate segmentation and targeting of marketing activities. Risk management: Business analytics help organizations identify possible hazards and assist in the development of mitigating solutions. Organizations may foresee future difficulties, take preventative action, and make wise decisions to safeguard their resources and guarantee long-term stability. What an MBA in Business Analytics offers An MBA in Business Analytics is an extensive course that blends business management with advanced data analytics skills. Here’s what such a program typically provides: Comprehensive curriculum To ensure a solid business foundation, the course curriculum covers essential business management areas such as finance, marketing, operations, strategy, and organizational behavior. Additionally, it focuses on statistical approaches, data mining, analysis, predictive modeling, and machine learning, all of which can be used to solve business challenges. Students also receive training in sophisticated analytics tools and software, including R, Python, SQL, SAS, Tableau, and Power BI, giving them hands-on experience in data analysis and visualization. Practical applications The implementation of analytics in diverse business contexts is demonstrated through real-world case studies, giving students practical experience in resolving challenging business issues. Students can use their knowledge in actual business settings, obtain real-world experience, and expand their professional networks through opportunities for projects and internships with business partners. Skill development MBA Business Analytics roles help in building strong analytical skills, critical thinking, problem-solving as well as communication skills. Through these skills, businesses can interpret large data sets, generate actionable insights, and make data-driven decisions. These skills also help in effectively communicating analytical findings to stakeholders, including the creation of data visualizations and reports. Global perspective Opportunities for global learning experiences, such as international exchange programs or global case studies, provide a broader perspective on business analytics. MBA Business Analytics roles engage you with a varied group of students, enhancing your educational process and offering perspectives on various business methods and cultural norms. The Relationship Between Business Analytics & Business Management Business analytics and business management are interrelated fields that complement each other in driving organizational success. Let’s understand their relationship in detail. Decision-making The role of business analytics is to analyze data using predictive modeling, data visualization, mining, and more to support strategic decision-making. Organizations can forecast risks and trends, guiding long-term strategies. Use the insights derived from business analytics and make strategies that align with organizational goals. Their role is to plan, organize, allocate, and implement according to the insights. Business management relies heavily on BA to track progress, assess performance metrics, and adjust strategies. Operational efficiency Business analytics helps identify inefficiencies, bottlenecks, and opportunities for improvement by analyzing operational data. It also makes use of data to optimize resource allocation for tasks like staff planning and inventory management to guarantee smooth operations. Business management uses systems and procedures that are based on analytics to increase productivity. Management of resources, monitoring of day-to-day operations, and verifying that procedures meet strategic goals are all necessary components of effective management. Customer relationship management BA involves examining client data to learn about their preferences, actions, and opinions. This information helps in segmenting customers, personalizing interactions, and predicting future needs. It uses analytics to assess the effectiveness of marketing initiatives and customer interaction tactics. In business management, you implement strategies to enhance customer satisfaction and loyalty based on analytics insights. This includes designing targeted marketing campaigns and improving customer service. Future trends in Business Analytics & Management Technological breakthroughs and shifting business requirements are driving a rapid evolution in business analytics and management. Let’s explore important trends that are anticipated to change the landscape. Advanced analytics and AI: AI will work with machine learning to improve prescriptive and predictive analytics by allowing better pattern recognition, task automation, and forecasting. Natural Language Processing (NLP) will enable natural interactions with data through voice commands and text analysis, thereby improving insights from unstructured sources such as social media and customer feedback. Real-time analytics: With the need for quick insights and decision-making, there will be a great demand for real-time data processing and, hence, live analytics. This will keep businesses abreast and react to data as it is being generated, improving operational flexibility. Cloud-based analytics: Cloud tools are cheaper, scale, and offer flexibility that ensures advanced analytics on huge data sets without major investments in infrastructure. This will drive organizations to embrace a hybrid strategy in multi-cloud to optimize performance, cost, and data privacy. Ethics in analytics: More focus will be put on ethical issues related to alleviating bias in the models, responsible usage of AI, and fairness. Transparency and accountability in how analytics processes will need to be done. Augmented analytics: AI will automate the generation of insights and analysis, data preparation, increasing speed for actionable insights, thereby making the analytics process simpler. Analytics tools will become more user-friendly because of better visualization of data. Conclusion An MBA in Business Analytics acts as a potent accelerator, bridging the gap between complicated data and useful business decisions. This degree is essential to the success of an organization because it provides employees with excellent analytical abilities and a thorough understanding of business strategy. A Business Analytics MBA career opens a wide array of opportunities by equipping professionals with a unique blend of business acumen and advanced analytical skills. It enhances the ability to interpret and leverage data and prepares individuals for leadership roles that drive strategic decision-making and innovation.
Validity of MAHE’s online degrees in the UAE Education in today’s society is dynamic and transformed by technological development and people’s changing lifestyles. Distance learning has become very popular for students who want to pursue their degrees online while fulfilling other commitments. Manipal Academy of Higher Education (MAHE) is one of the universities offering online programs that have attracted learners’ interest internationally, including in the United Arab Emirates (UAE). The UAE has a diverse and constantly developing economy, which is why professionals from all over the world want to apply for jobs there. With this influx of talent, it has become essential to pair talent with recognized and credible educational qualifications. Ensuring degree validity is essential to know that what you’re studying in one country is recognizable and can get you employed in another country. Let’s learn more. Background of Manipal Academy of Higher Education The Manipal Academy of Higher Education (MAHE) was founded in 1953 and has grown to be one of the most recognized educational institutions in the country. Its mission, vision, and values are based on principles of innovative pedagogy, research, and a strong alumni network. MAHE has been in operation for more than 70 years and has been accredited in various fields, such as engineering, healthcare, and business administration. MAHE’s accreditation and global recognition Accreditation is one of the critical aspects to look at when evaluating any learning institution. It ensures that the institution meets a certain level of quality and standards and that employers and other organizations accept its programs. Students should ensure that their chosen institution is accredited before joining any degree program. Accreditations for MAHE include: University Grants Commission (UGC) All India Council of Technical Education (AICTE) World Education Services (WES) National Assessment And Accreditation Council (NAAC) Institution of Eminence (IoE) Overview of MAHE’s online programs MAHE provides a variety of online courses to meet the different needs of students and professionals. Such programs are designed to teach learners the content theory and the application of that knowledge. Overview of MAHE’s online programs Degree Types OfferedDurationFeesMBA24 monthsUSD 3600MSc Data Science24 monthsUSD 3600MSc Business Analytics24 monthsUSD 3600PGCP in Business Analytics12 monthsUSD 1800PGCP in Logistics and Supply Chain Management12 monthsUSD 1500 Acceptance of online education in the UAE The UAE has experienced a rise in the adoption of online education due to the availability of technology and the demand for flexible learning solutions. Online degrees are gradually emerging as a feasible learning method for students and working professionals who wish to upgrade their knowledge without disturbing their schedules. This trend has received a further boost due to the COVID-19 pandemic, as online learning has become a viable way of continuing education. Regulatory framework governing online degrees in the UAE The UAE has established a strong legal structure for the accreditation of online education and degrees awarded by other countries’ institutions. This framework plays an important role in ensuring educational quality and safeguarding students’ rights. Thus, online degree-offering institutions must adhere to certain requirements set by UAE authorities to ensure their programs are accredited. Key institutions and authorities responsible for accreditation In the UAE, the Ministry of Education and the Knowledge and Human Development Authority (KHDA) are the major bodies responsible for accrediting and recognizing online degrees. These bodies help ensure that degrees awarded meet local and international standards, giving credibility to the graduates in the region’s job market. Accreditation and recognition of online degrees Accreditation is essential for online degrees as it confirms that the programs meet certain quality requirements. It assures students and employers that the education being offered is genuine and worthwhile. Lack of accreditation may result in employers and other institutions not recognizing the degree, leading to restricted opportunities for graduates. There are two main types of accreditation: institutional and programmatic. Institutional accreditation is the overall accreditation of an institution based on various factors, whereas programmatic accreditation targets specific programs or courses in an institution. Both types are vital in guaranteeing that degrees are accredited and valued in the market and society. MAHE is one of the premier institutions for higher learning in India. It provides online degrees in management, data science, business analytics, and supply chain management. These courses are flexible and easy to learn so that students can learn comfortably anytime and anywhere in the world. The recognition of MAHE’s online degrees is provided by the University Grants Commission (UGC) and Distance Education Bureau (DEB). The flexibility of doing higher education attracts students enrolled in degree programs offered online by MAHE. Validity of MAHE online degrees in the UAE Recognition of MAHE’s online degrees by UAE authorities As for the credibility of the MAHE online degree in UAE, it is essential to note that MAHE has received accreditation and approval from various bodies such as UGC, AICTE, NAAC, ACU, and WES. This gives the institution credibility, making the degrees earned from these universities completely valid and recognized nationally and internationally. In Dubai, the Manipal Academy of Higher Education is also recognized by KHDA – this means that the certificates and documents submitted by KHDA to the University can be utilized within the Emirate of Dubai by any private or public entity for any purpose. Process of degree equivalency and attestation in the UAE To ensure the validity of an online degree in the UAE, graduates must undergo a process of degree equivalency and attestation. This process involves verifying the authenticity and accreditation of the degree by UAE authorities. The degree equivalency process is essential for graduates to have their qualifications recognized for employment or further study. Steps to validate an online degree in the UAE Research and Understand Requirements: Understand UAE authorities’ degree equivalency and attestation rules and regulations. Gather Necessary Documents: Ensure you have all the necessary documents, such as transcripts, degree certificates, passing certificates, and other necessary documents. Submit for Equivalency: Seek degree equivalency from the Ministry of Education or an equivalent authority. Get Attestation: After getting equivalency, take your documents to the UAE government for attestation. Follow-up: Monitor the status of your application and submit supplementary documents if needed. Necessary documents and procedures Original degree certificate and transcripts Proof of accreditation and recognition Passport and visa copies Any additional documents required by UAE authorities Tips for a smooth validation process Ensure all documents are complete and accurate. Start the process well in advance to avoid delays. Seek guidance from experts or consultants if needed. Benefits of holding a valid MAHE online degree in the UAE Employers in the UAE are increasingly recognizing and accepting online degrees and appreciating the skills and knowledge that international graduates bring to the workplace. This acceptance is driven by the quality of education provided by reputable institutions like MAHE. Holding a valid online degree from MAHE provides networking opportunities with professionals and peers, fostering career growth and development in the UAE. Graduates can connect with industry leaders and fellow alumni, expanding their professional network. Career opportunities and advantages Here’s a summary of the top in-demand jobs in the UAE, their salaries, and the degrees you can pursue to land those jobs: Job titleAverage salary (AED/month)Relevant degreesData Scientist40,000MSc in Data Science, MBA in Data ScienceFinancial Analyst10,500MBA in Finance, MBA in IT & FinTechFinancial Manager17,500MBA in Finance, MBA in BFSIInvestment Banker2,500 to 24,000MBA in Finance, MBA in Banking & Financial ServicesSocial Media Marketing Specialist9,850 to 20,700MBA in MarketingHuman Resources Officer8,000 to 10,000MBA in Human Resources Management Challenges and considerations The validation process is quite easy; however, graduates may face some difficulties, like problems with documentation or delays in document processing. Another challenge is the general misconception that online education is inferior to traditional face-to-face modes of learning. Some people believe that online degrees are easier to obtain or that they are less credible. Tips to overcome these challenges Be aware of the latest rules and standards. Start the validation process well in advance before you need it. Intervene whenever there is a problem or a concern that needs to be discussed during validation. Conclusion MAHE’s online degrees’ legitimacy in the UAE is backed by accreditation and recognition mechanisms. Given the growing adoption of online learning environments, MAHE offers quality education to students across the globe. MAHE has made it a noble mission to deliver quality education to its students to meet international market demands. Thus, by knowing the validation process, MAHE graduates can be assured of career and professional advancement in the UAE based on their qualifications.
How PGCP programs boost career growth for working professionals Upskilling and reskilling have become very important as job requirements are changing rapidly. According to the Future of Jobs Report 2023, 44% of workers’ skills are likely to get disrupted over the next five years, and six in 10 employees will require training before 2027. Short-term courses provide an ideal way for professionals to acquire new skills and meet changing requirements. Such programs are meant to provide targeted learning in short durations of time, therefore making specific expertise easy to acquire without having to study for a particularly long time. One such course is the Post-Graduation Certification Program or PGCP. Keep reading to learn about the PGCP course and its benefits in detail. What is a PGCP program? The advanced educational course, Post-Graduation Certification Program (PGCP), is intended for individuals who have completed their undergraduate degree and want to become more knowledgeable. A PGCP course provides in-depth knowledge and useful skills in a specific field beyond what is taught in undergraduate degrees. It is a lot shorter than a full-time degree program. Working professionals, recent graduates, and those looking to change careers or enter new fields are the target audience for these programs. PGCP courses are made to be flexible, offering part-time, online, or hybrid formats to suit hectic schedules. PGCP programs for working professionals Looking to enhance your career prospects and job performance? We have curated a list of all PGCP programs that are suitable for working professionals. PGCP in Business Analytics This course is for individuals who want to make a career or advance their skills in the field of business analytics. To gain insights, forecast trends, and make well-informed business decisions, the PGCP in Business Analytics focuses on employing data-driven methods and tools. Numerous topics, such as data mining, machine learning, statistical analysis, and data visualization are covered in its curriculum. After completing the course, you will be well-prepared for various career opportunities, including Business Analyst, Data Scientist, Market Research Analyst, Healthcare Analyst, IT Analyst, Financial Analyst, and more. For those looking to leverage data for strategic advantage and career growth, a PGCP in Business Analytics is a smart investment. PGCP in Logistics & Supply Chain Management If you’re enthusiastic about how the supply chain works and want to advance your career, the PGCP Program in Logistics and Supply Chain Management is perfect for you. Supply chain experts will be better equipped to attain performance excellence thanks to its curriculum. A range of recent and relevant supply chain management (SCM) subjects are covered, including analytics, forecasting and inventory management, sales and operations planning, and logistics and distribution planning. Additionally, it introduces students to advanced subjects, including Industry 4.0 implications, sustainability, reverse supply chains, performance-based contracts, and service supply chains. After course completion, you can advance in your role as a supply chain manager, procurement specialist, supply chain consultant, warehouse manager, transportation analyst, operations manager, and so on. PGCP in Entrepreneurship & Innovation The purpose of this course is to provide individuals with the skills and information required to launch and oversee new businesses or foster innovation in existing businesses. The PGCP in Entrepreneurship & Innovation places a strong emphasis on cultivating innovative ideas, developing entrepreneurial skills, and applying these abilities to real-world company issues. It covers a range of topics related to launching and operating a business, as well as developing and putting into practice innovative company plans. All essential facets of the entrepreneurial journey are covered in the program’s curriculum, including product creation, go-to-market strategies, and funding methods. You can also get hold of interesting case studies to enhance your knowledge of product philosophy. Aspiring business owners, startup founders, business managers, and professionals interested in promoting innovation within their organizations will benefit from this program. Advantages of pursuing a PGCP program The unique benefits that a PGCP brings to the table can go a long way in making the most career-defining moves. Let’s explore some of them: Quick career advancement Since it places a strong emphasis on useful skills and real-world applications, this course is ideal for professionals hoping to advance in their career path quickly. It improves your chances of getting the promotion you want and helps you bag a higher compensation. Flexibility and convenience With PGCPs, you don’t have to worry about taking out time from your busy schedule for course completion. It enables you to balance professional, academic, and personal obligations without impacting your work-life balance. Also, it is usually designed for one year, which allows professionals to upskill or reskill themselves swiftly. Opportunities for networking The PGCP provides a wealth of possibilities for networking with industry leaders, alumni, and peers. These contacts can be extremely beneficial to your future career success and job opportunities. Moreover, joining a group of professionals who share your interests and goals can help you collaborate and get much-needed support. Personal and professional development PGCPs are beneficial when it comes to enhancing your personal and professional development. Through these programs, you can develop both hard and soft skills, including problem-solving, critical thinking, leadership, communication, and much more. They also boost your confidence in your abilities and knowledge, which can positively impact your professional performance and career outlook. Competitive advantage Earning a PGCP sets you apart from the competition by highlighting your advanced qualifications and specialized skills. Keep up with developments in technology and industry trends to increase the value you offer companies. This also helps increase the depth of your skill set by adding knowledge in related or developing fields. Conclusion A realistic, flexible, and efficient approach to professional development is provided by a PGCP course, which enables people to advance in their careers, expand core competencies, and maintain their competitiveness. It acts as a calculated investment in a professional’s career, providing focused education that can result in major career and personal growth gains. PGCPs are focused skill-building courses created for professionals in the workforce who want to advance quickly in their current field. Consider your options, assess your goals, and never forget that lifelong learning is the key to advancing your career! The aforementioned advantages of a PGCP course make it clear to us why it is the best choice. Therefore, if you want a flexible and industry-led curriculum, an online PGCP from a reputed and prestigious college like Manipal Academy of Higher Education (MAHE) may be more appropriate for you.
BA Economics vs BA Political Science Need help deciding which degree to pursue after class 12? You’re not alone. This is one of the most common confusions surrounding students passing out of school life and entering the university arena. To top the indecisiveness, many popular choices prove to be highly rewarding in terms of career growth for the students in the future. To cite an example, a Bachelor’s degree in Economics is equally popular among students as is an undergraduate course in Political Science. Of course, there are some striking differences between the two, which will help you make an informed choice at this juncture in your journey. This blog covers BA Economics vs Political Science in detail. What is BA Economics? Let us begin with defining the basics first. A BA in Economics is a three-year undergraduate program aimed at helping students understand the basic concepts of the subject. It also equips them with the required skills to apply the learned knowledge of economic theories and concepts in real-world environments. What is BA Political Science? This is also an undergraduate degree designed for students with a keen interest in politics, both at the national and international levels. The course offers learning in a wide array of topics revolving around the government and the political scenario. Course curriculum: BA Economics One of the key points to note while choosing between a BA in Economics and Political Science is the curriculum offered in both degree programs. Shared below are the semester-wise subjects that you will learn in BA Economics courses: Semester Subjects1Nature & Scope of Economics, Inductive & Deductive Logic, Merit & Demerits, Cardinal & Ordinal Utility, Market Demand-Supply Equilibrium2Perfect Competition Characteristics, Market Equilibrium, Total, Marginal & Average Revenue, Concept & Classification, Price & Output Determination for Firm & Industry3Natural Resources, Land, Water, Forest, Demographic Features, Population Distribution, Agriculture: Nature & Importance, Trends in Agriculture Production & Productivity4Irrigation, Power, Transport, Communication, Human Infrastructure of the Indian Economy, Housing & Sanitation, Analysis of the Current Five-Year Plan, Natural Resources – Forest, Water & Minerals5Concept of Accelerator, Keynesian Theory of Employment, Classical Theory of Employment, Aggregate Demand & Supply Functions, Simple Investment6Inflation, Deflation & Recession Principle of Maximum Social Advantage, Canons of Taxation, Principles of Public Debt & Methods of Redaction, Public Finance in India Course curriculum: BA Political Science Let us now look at the subjects covered in BA Political Science courses. One of the primary differences between Economics vs Political Science degrees is that the latter is offered with a combination of 2 other subjects – English and Sociology. Thus, the three-year undergraduate program offers an in-depth understanding of all three domains to students. Semester Subjects1Foundations of Political Science, Natural Science, Introduction to Sociology, Communicative English, Indian English Literature2Political Theory, World Literature, Environmental Studies, Sociology in India, Functional English3Comparative Political Analysis, Essays and Poetry, Digital Fluency, Rural Sociology, Universal Human Values4Classical Indian Political Thought, Political Economy, New Literature in English, Theories of International Relations, Urban Sociology5Political Processes in India, Human Rights, Children’s Literature, India’s Foreign Policy in a Globalized World, Social Problems in India6United Nations and Global Conflicts, Gender and Politics, American Literature, Public Policy and Administration in India, Sociology of Change and Development Careers after BA in Economics Students graduating with a BA degree in Economics are eligible to apply for a wide variety of rewarding job roles, some of which are outlined below. The career these graduates are likely to chart out for themselves also helps understand the key differences between BA Economics and Political Science courses. Securities Trader: They are also referred to as stock traders and buy and sell assets that can be traded. These include bonds, digital currencies, and stocks for individual or organizational clients in return for a commission. Average annual salary (approx): INR 13,25,000 per annum Actuary: They employ statistical and mathematical skills to evaluate and reduce potential financial risks involved for a company. Average annual salary (approx): INR 12 lakh per annum Economists: They are responsible for conducting detailed studies of statistics and data on economics for analyzing and interpreting current trends. They then use their findings to offer advice to governments, business organizations, and individuals on topics of economics. Average annual salary (approx): INR 11,71,394 per annum Auditor: They evaluate the financial records of individuals and organizations, report the findings to the concerned stakeholders, and assess any potential financial risks involved for the organization. Average annual salary (approx): INR 7 lakh per annum Financial Advisor: They understand the financial objectives of a client and offer guided assistance and support in devising plans for their achievement. Average annual salary (approx): INR 4.7 lakh per annum Careers after BA in Political Science Let us now look at some of the most preferred career roles for BA Political Science graduates in India: International Development Officer: They are responsible for executing various programs aimed at the development of developing nations in terms of their overall health standards, economic prosperity, and equitable distribution of essential amenities. Average annual salary (approx): INR 15.7 lakh per annum Civil Servants: They execute specific policies and laws formed by the government. Average annual salary (approx): INR 11,10,000 per annum Political Analyst: They are responsible for gathering, analyzing, and interpreting information and public opinion on current political events and foresee future trends based on the collected data. Average annual salary (approx): INR 9.15 lakh per annum Political Scientist: They design and test political theories, assessing their overall impact on business organizations, governments, and people. Average annual salary (approx): INR 750,000 per annum Legislative Assistant: They do legal research, draft legal documents and reports, and are responsible for regularly updating and maintaining legislative databases. Average annual salary (approx): INR 4,25,041 per annum BA Economics vs BA Political Science: What you should choose The BA Economics or Political Science choice can be rather difficult to make for some students. Both courses present attractive options and career opportunities to prospective students, thereby making the choice harder. It therefore helps to narrow down the choice to a select few parameters that can help guide you in making an informed decision. Given below are some of the key parameters to consider when choosing between BA Economics or BA Political Science degree programs. Key parametersBA EconomicsBA Political SciencePrime focus area of the programEconomic theories, systems, and policiesPolitical systems and governance methodologiesCourse curriculumMicroeconomics, macroeconomics, demand and supply, economic theories, systems, and policies Political systems, governance, and political behaviorCareer prospectsBanking, stock trading, international trade, consulting, financial analysisPublic policy, law, international relations, government Conclusion Whether you decide to choose a BA in Economics or Political Science is entirely a matter of personal choice, academic interest, and career aspirations. The choice can sometimes be tricky; hence, we tried to cover the key differences and some common parameters that can help you make an informed choice after class 12. You can also choose to pursue your undergraduate degree online from the convenience of your home. Sikkim Manipal University offers online BA courses with a combination of Political Science, English, and Sociology to enable students to take in a deeper understanding of all these domains. You can later choose to pursue a Master’s in Political Science, or in any of the other combinations, to deepen your understanding of the subject and boost your chances at securing a lucrative job role in the industry. Sikkim Manipal University is accredited by NAAC and all its degree courses are entitled by the UGC. The programs offered on the Online Manipal platform enjoy global recognition among industry leaders, corporations, governments, and private organizations.
